The Lion King #ProtectThePride focuses on protecting and revitalizing the lion population, which has been halved over the past 25 years due to a variety of threats including poaching and destruction of habitats. The campaign celebrates the release of Disney’s groundbreaking live-action feature film helmed by Jon Favreau, The Lion King, which opens in U.S. theaters on July 19, 2019.
About The Lion Recovery Fund
The Lion Recovery Fund was created by the Wildlife Conservation Network, in partnership with the Leonardo DiCaprio Foundation, to double the number of lions in Africa, to restore the lion population to what it was 25 years ago. In recovering lions, LRF also aims to restore the health of their landscapes and all that they provide for the communities that share them.
About Disney’s “The Lion King”
Director Jon Favreau’s all-new “The Lion King” journeys to the African savanna where a future king is born. Simba idolizes his father, King Mufasa, and takes to heart his own royal destiny. But not everyone in the kingdom celebrates the new cub’s arrival. Scar, Mufasa’s brother—and former heir to the throne—has plans of his own. The battle for Pride Rock is ravaged with betrayal, tragedy and drama, ultimately resulting in Simba’s exile. With help from a curious pair of newfound friends, Simba will have to figure out how to grow up and take back what is rightfully his. The all-star cast includes Donald Glover as Simba, Beyoncé Knowles-Carter as Nala, James Earl Jones as Mufasa, Chiwetel Ejiofor as Scar, Seth Rogen as Pumbaa and Billy Eichner as Timon. Utilizing pioneering filmmaking techniques to bring treasured characters to life in a whole new way, Disney’s “The Lion King” roars into theaters on July 19, 2019.